Frame Giving Around Impact
Church members don’t get excited about utility bills. They do get excited about changed lives, mission trips, and feeding hungry families. Framing giving around impact inspires generosity by showing how gifts directly fuel God’s work.
20 Ways to Focus on Impact
- Share stories of individuals helped.
- Highlight community partnerships.
- Use photos from ministry events.
- Create “impact infographics.”
- Replace “budget gaps” with “mission opportunities.”
- Show outcomes, not just outputs.
- Use personal testimonies in worship.
- Share before-and-after stories.
- Celebrate milestones (e.g., 1,000 meals served).
- Link every dollar to a ministry impact.
- Use video storytelling.
- Feature gratitude from recipients.
- Show long-term results, not just short-term wins.
- Create a yearly “impact Sunday.”
- Highlight mission-aligned goals.
- Post impact stories online regularly.
- Involve youth in telling stories.
- Use visuals more than spreadsheets.
- Show global and local impact.
- Keep repeating: “This is what your giving makes possible.”
5 Questions for Stewardship/Leadership Teams
- How do we currently talk about money — budgets or impact?
- What ministries could provide fresh impact stories?
- How could we better celebrate milestones?
- What visuals would resonate most with our members?
- How can we regularly connect giving with discipleship?
Closing Thought
Generosity grows when people see how their giving changes lives. Impact is always a stronger motivator than bills.
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