Create content that connects
1 | Refine Your Message
- List WHO you seek to reach
- List WHAT they want and need.
- List HOW you'll reach them.
- List WHY it matters.
2 | Develop a Communications Strategy
- Create avatars for your audiences.
- List platforms for reaching your people.
- List approaches for engaging people.
3 | Repurpose Your Content
- Repurpose content based on time-frame & use.
- Create a dashboard for evaluating your impact.
4 | Create a Communications Plan
- Create a road map with clear strategies & steps.
- List your first three "faithful next steps."
Handouts
